Truv: Growth Automation Specialist (remote)
Growth Automation Specialist for Truv - a US-based one-stop platform for income and employment data (remote)
Truv is the one-stop platform for income and employment data that empowers use cases such as income and employment verification, direct deposit switch, paycheck-linked loans, and others. They believe that discerning fact from fiction about an applicant’s employment and income shouldn’t be a process that takes days, dozens of phone calls, or hidden behind black boxes. Truv provides a frictionless and secure infrastructure that connects financial institutions and background screeners to 45+ payroll providers that house the data of 120M+ US workers. And consumers benefit from faster turnarounds and greater financial opportunities.
They're an experienced team of thinkers, innovators, and entrepreneurs solving some big problems, and they're looking for bold leaders to join them. Their remote-first distributed team hails from Bay Area, Miami, Toronto and London. They believe in creating a community where everyone belongs and thrives, regardless of location. So, if you’re excited about using cutting-edge technology and working alongside colleagues who’ve built groundbreaking products at Apple, Uber, Facebook, Carta, Venmo, Telegram, and Plaid—hop on.
As Growth Automation Manager, you’ll lead our efforts to build and execute automated growth campaigns, with a focus on email marketing and workflow automation. You'll leverage tools such as HubSpot, Clay, rb2b, and Smartlead to streamline marketing processes, optimize campaigns, and accelerate customer acquisition.
Responsibilities:
- Buy & Manage Contacts: Use Clay to identify and purchase high-quality contact lists and automate workflows to integrate these contacts into targeted campaigns seamlessly.
- Build Marketing Automations: Design, implement, and maintain automated workflows across tools like HubSpot, Clay, and RB2B to drive user engagement, lead nurturing, and conversions.
- Optimize Email Marketing: Develop email sequences, including drip campaigns and reminders, tailored to each stage of the customer journey.
- Segmentation & Personalization: Create precise user segments based on behavior, demographics, and funnel stages to drive personalized engagement.
- A/B Testing & Experimentation: Conduct regular tests on subject lines, CTAs, content, and timing to optimize email performance.
- Analyze and Report Performance: Use data to evaluate the effectiveness of automation and campaigns, providing actionable insights to improve results.
- GTM Tool Management: Ensure seamless integration and optimal usage of platforms like HubSpot, Smartlead, and other GTM tools to maximize automation efficiency.
- Collaborate Across Teams: Work closely with product, marketing, and sales to align automation strategies with business goals and user acquisition objectives.
Requirements:
- 3+ years of experience in marketing automation, growth marketing, or a related role in B2B SaaS.
- Strong proficiency in HubSpot, with experience designing workflows and automating marketing tasks.
- Familiarity with Clay, RB2B, and email automation tools like Smartlead or similar platforms.
- Proven ability to execute and iterate on A/B tests and data-driven experiments.
- Strong analytical mindset with experience using SQL or spreadsheets to analyze campaign performance.
- Ability to translate complex marketing objectives into automated solutions across multiple tools and channels.
- Experience managing data integrity and ensuring high-quality CRM usage.
What Makes You Stand Out:
- Experience working in startup or fast-growth environments.
- Knowledge of Product-Led Growth (PLG) frameworks and how to apply them in SaaS.
- Expertise in email marketing and customer lifecycle management, with a focus on growth and retention.
- Excellent communication and project management skills, with the ability to drive alignment across teams.
Working hours:
To make sure you cover most of the US time zones, we’ll need you to be ready to have an approximate schedule of working from either 8 am to 4 pm EST OR 9 am to 5 pm EST (New York time, you may check the time difference via the link).
What we offer:
Full-time job (8 working hours per day, Monday - Friday). For this vacancy, we will consider only the candidates with no plans to combine this job with another. We are looking for a full commitment and dedication.
Remote work. You may be located in almost any country, just need a good Internet connection, a powerful computer to work from, and the opportunity to adjust your working schedule for the team.
Innovative Technology: Be part of a forward-thinking team working on cutting-edge automation and marketing strategies.
Professional Growth: Gain experience across multiple platforms and tools in a fast-paced environment with opportunities for career advancement.
Stability. This is not project work, we consider only the candidates looking for a long-term commitment of 1.5+ years.
Collaborative, innovative, and inclusive environment where you can grow and thrive.
Quick selection process.
Salary will be discussed during the interview. Paid in USD.
Mission-Driven Culture: Help build automation systems that unlock new financial opportunities for millions of people.
Application deadline: asap.
Please note that the later you apply - the more intensive your selection process will be, for example, you will have less time for the test assignment, etc.
1. Fill in the application form - attach your CV;
2. Have a Zoom interview with Hire5 Recruiter;
3. Have a Zoom interview with the founder of Truv;
4. Complete a test assignment;
5. Have a panel Zoom interview with the Truv team;
6. Get hired!
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- Department
- Engineering, Web Development, Programming
- Locations
- New York
- Remote status
- Fully Remote
Truv: Growth Automation Specialist (remote)
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