Founded in 2012 and headquartered in Los Angeles, CA, Royal Moving & Storage Inc. is one of Southern California's top-rated moving companies, trusted by thousands of families and businesses. The company operates five branches — Los Angeles, San Francisco, Portland, Seattle, and Austin.

With a strong focus on service quality and customer experience, Royal Moving & Storage Inc. supports clients through every step of the moving process and delivers a full suite of services including local moves, long-distance relocations, storage, packing/unpacking, and commercial moves. The team is committed to making complex moves simple, efficient, and well-organized, even under tight timelines or high-volume demand.

The founder is hands-on and technically savvy — the stack is well-instrumented with a CRM, call tracking, and AI tooling already in place. Growth is driven by Yelp, Thumbtack, LSA, Google Map Pack, and organic SEO. One external SEO agency is currently engaged on a bi-weekly cadence.

The role

The company is in a solid operational place but the CEO is carrying the full marketing function alongside everything else. He needs someone to take ownership of the growth infrastructure: build out a unified dashboard, own the reporting layer, manage the SEO agency relationship, and bring a strategic eye to what's working and what should shift.

This is a fractional engagement — 15 to 20 hours per week — with a real path to full-time for the right person.

What the path looks like:

• Months 1–3: Fractional (15–20 hrs/week) — build the dashboard, own reporting, run first experiments

• Month 3+: Full-time conversion based on performance and mutual fit

• Long-term: Senior growth leadership role as the company scales across new markets
  

What you'll own

• Marketing dashboard — build and maintain a single source of truth across all channels (Yelp, Thumbtack, LSA, SEO, Google Maps). This is the primary 90-day deliverable.

• Channel performance analysis — track metrics across all active channels, identify where budget should move, and deliver clear weekly/monthly reports to the founder.

• SEO agency management — own the bi-weekly syncs and monthly reporting relationship with the external SEO agency. Review their outputs, hold them accountable to KPIs, and flag gaps.

• Email marketing — contribute to email strategy and content direction (currently handled internally; this person brings structure and a strategic layer).

• Website CRO — WordPress site is managed by the agency, but you'll identify A/B testing opportunities, propose conversion improvements, and track results. No redesign — focused iteration.

• Budget recommendations — analyse which sources are performing, where CPL is too high, and where to reallocate. Budget decisions are approved by the founder; you bring the data and the case.

What Success Looks Like — First 90 Days

• Marketing dashboard is live, accurate, and actively used by leadership for decisions.

• All channel data is clean, attributed, and segmented by market.

• At least one A/B test is running on the website with measurable results.

• Weekly and monthly reporting cadence is established and maintained.

• Budget recommendations based on channel performance have been delivered.

Who you are

• You have hands-on experience with local SEO — technical and content sides. You understand Google Map Pack, citation building, and how local intent differs from national SEO.

• You've worked with LSA, Yelp, or Thumbtack before — not just aware of them, but have actually managed spend or performance on these platforms.

• You're comfortable owning a marketing dashboard from scratch — pulling data from multiple sources, structuring it clearly, and making it decision-ready.

• You have experience managing an agency or contractor relationship — running syncs, reviewing deliverables, and pushing back when outputs fall short.

• You understand email marketing strategy — not just sending campaigns, but thinking about cadence, segmentation, and what drives conversions for a service business.

• You have a good eye for website CRO — you spot friction in a funnel and know how to test your way to better conversion without a full redesign.

• You're a self-starter — you come in, assess what's missing, create the work structure yourself, and deliver without needing to be managed.

Requirements

• Proven experience in growth marketing or digital marketing, ideally for a local services, home services, or multi-location business

• Strong working knowledge of SEO tools (e.g. SEMrush, Ahrefs, Google Search Console)

• Comfortable with Google Analytics / GA4 and building performance reports

• Experience with at least one of: Yelp Ads, Thumbtack Pro, Google LSA

• WordPress familiarity — enough to run A/B tests and make CRO recommendations

• Available for PST 9am–12pm overlap daily (full async outside of that window)

• Fluent English — written and spoken

Nice to have

• Background in moving, cleaning, landscaping, or other local home services

• Experience managing multi-location brands across US markets

• Familiarity with call tracking tools (e.g. CallRail)

• Prior fractional or consulting engagements (multiple clients simultaneously)

Working hours:

To make sure you can collaborate with the founder and internal team based in the US, we'll need you to be available from 9 am to 12 pm Pacific Time on weekdays (check your time zone via this link). Outside of this window, your schedule is flexible — you manage your own time and deliver results autonomously. These three hours are the core active window for syncs, reviews, and quick decisions.

What we offer:

— Fractional engagement starting at 15–20 hours per week, with a clear and expected path to full-time conversion within 3 months based on performance and mutual fit.

— Fully remote work. You may be based in almost any country or city — all we need is a great internet connection, a reliable setup, and availability from 9 am to 12 pm Pacific Time on weekdays.

— Direct access to the founder. You will work closely with Vlad, report directly to him, and have real influence over growth strategy across five US markets. No layers, no bureaucracy.

— Ownership from day one. You will not be executing someone else's plan — you will be building the reporting framework, shaping the channel strategy, and running experiments with meaningful budget implications.

— A business with real traction. Royal Moving & Storage has a strong organic presence and zero dependency on PPC. The foundation is solid — your job is to scale it.

— Salary is paid in USD, your expectations will be discussed during the interview.

Application deadline: May 17

Selection process:

1. Fill in the application form - attach your resume;

2. Have a 40-minute interview with the Recruiter of Hire5;

3. Complete a practical test assignment to demonstrate your skills;

4. Have a 30-minute interview with the Founder of Royal Moving & Storage Inc.;

5. Get hired!